10 Ways You Can Use Blogs RIGHT NOW

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10 Ways You Can Use Blogs RIGHT NOW
by: Andy Wibbels

Now that you have got a basic understanding of the ins and outs of blogs, and some options available, you're probably wondering: How does this help my business? How does it help me to stand out?

1. Team Communication. Companies use blogs internally to communicate project status to stakeholders and managers. It beats clogging everybody's email with mass broadcasts. It allows these missives to be archived, indexed and easily searched.

2. Enrich Your Clients. You can easily link to articles and resources relevant to your readers and their needs. You can more easily attract experts to provide value-added content to your audience.

3. Get to Know Your Customer. Nobody buys from someone they don't know. Blogging allows you to demonstrate your expertise and point-of-view quickly and easily. In addition, blogs allow the customers to receive your updates in the format they choose.

4. Collaborate. You can create your own marketing buzz to drive attention and buyers to your products and services. Some companies use internal blogs to report on projects or to track work groups distributed around the world.

5. Research and Development. Weblogs are the perfect forum to test out new ideas and receive instant feedback. You can allow others to see how you develop your products and services, and at the same time, they can tell you how best to serve them.

6. Go Global. Blogs, like other online media, allow you to take your business and ideas to a global market. Translation services are getting better every day, allowing more people to read online content in different languages. I've helped bloggers from New York to New Zealand, from Indiana to India.

7. Hidden Entrance to the Press. Journalists are busier than ever and blogs provide a virtual directory of pundits on any topic. You and your company can be the content expert they're looking for. Furthermore, if your company is talked about in the blogosphere it could end up using that exposure as a back door to the press.

8. Get Published. Publishers are turning to blogs to find new writing talent. Blogs can give a publisher a taste of your writing style as well as a sample of your depth of knowledge. Content specific blogs show a a commitment to a certain topic or subject matter.

9. Write your book. Let your readers help you write your latest book or article. Post chapters or ideas, then let readers help you in researching, testing and suggesting ideas. Or, use a blog after your book is published to update the material or to answer questions from readers.

10. Success Stories. Invite clients to blog about their successes with your products and services - it's like a living testimonial that never ends. As clients share their experiences, your prospects can see first-hand how you can help them, too.

About The Author

Andy Wibbels is a blogging evangelist and creator of the Easy Bake Weblogs seminar that has helped hundreds of small businesses all over the world leverage blogs and RSS news feeds to increase profits and save time. You can download his free special report on business and blogs at http://easybakeweblogs.com/.
(C) 2005 Andy Wibbels.
articlecity@coachamatic.com

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Have you a big dream?

The dream was come true! for a young man!:

It's about a man who was making $400 a week and was drowning in debt. Stressed and terrified to go to the mailbox every morning and see how high his bills were. The last months, he simply pilled them up in a closet, without even opening them, because he knew he just couldn't pay them anyway.

He couldn't sleep. He would surf until the morning hours searching for a way to make money on the internet. Anything, just anything would do! He NEEDED MONEY. Sounds familiar?

That's when matters got worse. He received a letter from the government saying they were coming to sell his stuff to auctions for a unpaid bill of $8,000.

He had a daughter and he was just not capable of admitting that the government would sell her bed.

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How To Recognize Your Niche Marketing Agenda

HomeBasedBusiness present's you the

How To Recognize Your Niche Marketing Agenda by: Abe Cherian

Starting a business, whether it's retail products or services, must establish their own "niche". It doesn't matter how great your products or services is, how great your sales letter is or your headlines, offers or what a great price you're offering. If you try to sell your products or services to the wrong market, there's a strong guarantee it's not going to work.

What is a niche? A niche is a particular specialty in which a business or person finds they prosper. Niche strategy in marketing is to market to a small but lucrative portion of the market. The small size of the niche generally ensures efficient marketing efforts and few if any direct competitors.

On the other hand, if you take an average product or service, and maybe your ad copy is only medium grade, maybe your price is only medium grade, that I've actually seen these marketing campaigns go to the right targeted audience and pull a decent response. The point I'm trying to make is, to help you understand the difference between the right target market and a good marketing campaign.

What can you do to make sure you get the right audience? You have to begin by knowing who your products and services actually appeal to. Then find the largest market that can actually buy your products or services or the best market that can afford to pay for your products or services.

You might find multiple markets. You don't want to leave any markets out. You want to be sure you target a specific market tightly enough so you can appeal to their interest, but not so tightly that you don't appeal to anyone at all.

If you have a product that appeals to multiple markets, you can develop multiple campaigns. If it's a service business, that goes into the home, then you really appeal to many markets. A home owner that is a doctor, a homeowner that is a dentist, a homeowner that is a business owner, you can target to these specific people and treat them as a particular market.

One great way to get into a particular market is to find a professional that is already in that market or is already a customer of yours and get them to be a cheerleader for you. Ask them if they will endorse you. Usually they will if they like your products or services.

For example, here's a story about my good friend Janice, a letter she created.

Janice wanted to use her doctor as a reference for her business and she asked her doctor if she could write a letter from him to all of the other professionals in that market on their letterhead in their envelopes and send out that letter on top of one of his sales letters. Shockingly, Her doctor said yes.

Her letter read like this; "I don't do this very often, but I've received such good service from Dr. Blevins, I thought the rest of you should know about this." And on with her message she explained the good service and at the end she left her business information.

The results were staggering and Janice Then gave her doctor a free gift. She bought Dr. Blevins a box of his letterheads being that she used theirs, and she sent her Doctor an organizer to put them in.

You see, what this does is it makes sure the envelope gets opened from her market because other doctors will open information on other doctors. Always give your niche some kind of position to help you increase your business.

About The Author
Abe Cherian is the founder of Multiple Stream Media, a company that helps online businesses find new prospects and clients, who are anxious to grow their business fast, and without spending a fortune in marketing and automation.
http://www.multiplestreammktg.com

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Home Business - It's never too late to start!

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It's Never Too Late To Start
by: Nigel Owen

Many people never start anything because they think the bus has left them standing at the station.

They think it's too late for them to jump in the game... any game... and all the good opportunities have already been snatched up by somebody else.
All the good domain names are gone... (wrong!)
All the best businesses have already been started... (nope!)
Traffic is too expensive... (uh-uh!)
It's too complicated... (negative!)
I don't have the right skills... (hire someone cheap!)
If only I knew how to do this or that... (so learn!)
If only I knew so-and-so... (introduce yourself!)
I don't have a list of subscribers... (build one!)
All of these are lame excuses that actually have no basis in reality.

If you want to get in the game online... just do it!

If you want to start an online business... just do it!

If you want to start a newsletter... just do it!

*** Here's a real "secret," something I learned about 14 years ago when I was a "green" loan officer at my first mortgage bank:

"The more things change and the faster they change, the easier it is to get into the game even if thousands have gotten in before you."
Why?
Because when something changes, EVERYONE goes back to square one and has to learn how to deal with the new information that impacts the marketplace.
All you have to do is get in the game, things will change, and you'll be right up there even with everyone else.
Since things change so fast, the Internet actually makes it easier to start late, catch up fast, and even PASS the "old hands" and established players by adapting to change faster than they do.
The biggest mistake most people make is simply not believing in themselves enough to start... and if you never start, you can never cross the finish line.
But, just by starting.... you are on your way to winning!

About The Author
Nigel Owen is a 36 yr old Englishman living in North Wales! Married with three children and a highly motivated individual who decided 3 years ago that he should retire at the age of 40. Through Network marketing and the internet he is working towards his goal.
His Websites include:
http://makingmoney.isour.biz http://www.forextrading.isour.biz
http://igiveaway20dollarbills.blogspot.com/

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Why A Website Is Crucial To Your Business

InterHomeBusiness

Why A Website Is Crucial To Your Business
by: Jamie Kiley

Since I'm a web designer, I have a tendency to think everyone understands that having a website is important. Every once in a while, I have to remind myself that some people just haven't heard yet!

Why is having a website such a big deal? Here are 6 reasons:

A website increases your credibility.

Your website has a powerful impact on a potential customer's confidence in you. A professional design, well-written copy, helpful product information, and good contact info can tremendously increase trust in your company. It lets people know you're knowledgeable and up-to-date. If you take the time to develop a good-quality site with helpful information, visitors will have no choice but to be impressed.

A website makes your company visible anytime, anywhere.

As of April 2002, there are roughly 165.8 million people online in the US alone. Some of them are looking for your products and services. With a website, you open yourself up to a world of opportunity in reaching people who might not otherwise find you. With the click of a mouse, anyone can get to your company's website 24/7.

A website makes it easy for people to refer new customers to you.

For many businesses, referrals are a crucial source of new customers. Having a website makes it easy to encourage referrals, because customers can simply send friends and business contacts to your site. Website addresses are easier to remember than phone numbers. Plus, giving people multiple ways of contacting you makes it more likely that they will do so.

A website is a powerful sales tool.

Selling your products through an online store is often a killer way to expand your business. You have a perpetual, easily-accessed storefront--one that costs a fraction of a brick and mortar store and can reach many more people. Effective sales copy can do an incredible job of hooking visitors on your products and compelling them to click that "buy" button.

Even if you can't sell your services directly over the internet, a website is still a powerful asset. It's a primer that you use to convince visitors of why they need your services. You get them salivating to buy, then invite them to contact you through your site.

A website increases the value of your advertising.

Adding your website address to all your advertisments, business cards, and company literature is a great way to draw potential customers to your company. Providing a website gives people a way to act on your message whenever they hear about you or see an ad for your company. Going to a website is easier than writing, visiting a store, or even making a phone call. Customers get the information at their convenience and don't have to wait for a salesperson to help them. Also, it's often more comfortable to visit a website, because there is no obligation. Visitors don't feel pressured.

A website helps you stay in contact with potential customers.

There are frequently people who are interested in what you have to offer, but they might not be ready to buy right now. You need to stay in contact with them so that you immediately come to mind when they ARE ready. A website is a great way to facilitate this. You can use your website to collect email addresses from visitors. Then you can periodically send out promotional emails or a newsletter. Staying in contact keeps your company fresh in visitors' minds.

Well, there you have it--6 ways a website benefits your company and helps you sell more. Do you want to leave this opportunity to your competitors? Surely not! Each day you wait, you're letting them establish themselves online as THE resource in your field. Stop giving them that advantage!

About The Author
Jamie Kiley is the editor of Passing Notes, a web design newsletter. Get a hot, fresh web design tip delivered to your inbox every two weeks! Sign up now at http://www.kianta.com jamiekiley@kianta.com

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Automate, Automate, Automate Blog and Ping

Automate, Automate, Automate

by: Richard Grady

The key to running a successful and efficient online business is to automate as much of your work as possible:

Automate your order-taking process...

Automate your payment methods (credit card/Paypal etc)...

Automate as much of your delivery process as possible - eg. automatic printing of shipping labels and invoice/order details...

Automate your subscriber list sign-up...

Automate your 'help' and 'faq' systems - use email 'autoresponders' to answer common queries...

Automate EVERYTHING you possibly can...

If there isn't a software program available to do a certain task, get someone to write it - this is not as expensive as you might think. I recently hired a programmer to write a simple script to automate part of my credit card processing routine. It was a custom script and the cost was just $45.00! Check out sites such as like www.elance.com and www.scriptlance.com if you need help finding a programmer.

The more of your tasks that are dealt with automatically, the more time you will have.

And what should you be doing with that time?

Well, its up to you, but my advice is spend it developing new products and websites - it is much better to have 5 websites bringing in $500 a month each, than one site bringing in $2500. With more sites, your risk is spread so if for any reason sales dry up on one site, it is not the end of the world (however, if that is your only site, it may well be!)

How many other industries allow you to build a business and then leave 70% or even 90% of that business running on 'autopilot'?

I know what I am talking about - my online businesses bring in over six figures a year, yet I can deal with the maintenance of all of my sites in less than an hour a day and this is simply because most tasks are automated. The only time I need to 'get involved' in a transaction is if something goes wrong - and hey, it's a computer so this does happen from time to time :-)

Now, despite the above, I actually work anything from 10 - 15 hours a day, most days and 90% of that time is spent developing new products and websites.

Let me share a simple formula for online success with you:

Develop product

Develop website

Automate as much as possible

Market website/product

Maintain website and go back to step 1 and repeat

It takes time and it is hard work, but the rewards are excellent. The Internet is probably the only chance you will have to run multiple businesses at once and still be able to take huge chunks of time 'off' whenever you want.

Don't fall into the trap of starting to do the day to day tasks manually - you might be able to handle the workload with 100 visitors to your website each day, but when the hits start rising you will have problems. It is much easier to automate everything from the start than to try and implement systems on a website that is up and running (and generating several hours of work each day).

And of course, there is nothing like waking up in the morning to find that your website has generated sales while you were sleeping - this is a reality and happens everyday to millions of online entrepreneurs around the world - why not you?

Copyright 2004 Richard Grady
About The Author
Richard Grady has been helping people earn online since 1998. Find out more about Richard at: http://www.thetraderonline.com Free wholesale search engines: UK- http://www.wholesale118.co.uk and US http://www.thewholesaletrader.com.

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